Who We Are
What Makes Us Different,
Is What Makes Us Better
At Trek Insurance Solutions, our mission is to protect what matters most—your health, your finances, and your future. As a national, independent firm, we combine expertise and innovation to deliver comprehensive insurance and financial solutions for individuals, families, and organizations across the U.S. We were designed to not be locked into to one or two carries like many insurance companies. We partner with the leading carriers to offer a wide range of health, life, and retirement income strategies, all tailored to your unique needs and goals. This means our client will get the absolute best option and price available in the country!
Our independence also means you get objective guidance and access to the best options available in America. With Trek Insurance Solutions, you can feel confident that your health is safeguarded, your finances are secure, and your future is strong. Let us help you build a foundation for lasting peace of mind—so you can focus on living life to the fullest.
Our Culture
At Trek Insurance Solutions, our culture is the foundation of everything we do. We are guided by a set of core values that inspire us to grow, collaborate, and innovate—every day and in every interaction. These values shape our approach to serving clients, supporting our team, and making a positive impact in the communities we touch.
Relationships
Our commitment to community means supporting and uplifting those around us, every step of the way. We believe that when people come together, great things happen. That’s why we invest our time, resources, and energy into building strong, lasting relationships—both within our team and with the people we serve. By fostering a sense of belonging and mutual respect, we help create a supportive environment where everyone can thrive.
Integrity
Your needs are at the heart of everything we do. We are committed to honesty and transparency—so you know you can count on us, always. We believe open communication with you is the strongest foundation for trust. By sharing information clearly and always being upfront about our recommendations and actions, we make sure you’re never left in the dark. Our promise to you is to do what’s right, every time, ensuring there are never any hidden surprises—just the support and clarity you deserve.
Responsive
In a fast-moving world, we stay flexible and responsive to meet your evolving needs. We understand that change is constant, and your priorities can shift at a moment’s notice. That’s why we’re committed to adapting quickly and providing solutions tailored to your unique situation. Our agility ensures that you always receive the support and service you deserve, no matter how the world changes around us.
Our People
Our mission comes to life through the passion and dedication of our team. Every day, our associates embody our commitment to making a positive difference in peoples lives and the communities we serve. We believe it’s a privilege to reflect the diversity, values, and aspirations of those around us.
Driven by a shared vision, our people are at the heart of reimagining what’s possible. By taking a holistic approach, we work together to improve outcomes, advance equity, and provide better solutions for all. Through their unique talents and unwavering commitment, our team is shaping a brighter, healthier future.
OUR TEAM
At Trek Insurance Solutions, our team is our greatest strength. We are a diverse group of professionals united by a shared purpose: helping families, businesses, and communities find peace of mind through exceptional insurance solutions.
BENJAMIN SIMPSON
Founder and CEO
For over a decade, I have dedicated my career to helping individuals and families protect themselves from the financial hardships that life can unexpectedly bring. As the CEO of Trek Insurance Solutions, I strive to provide comprehensive insurance solutions that empower my clients to navigate challenges with confidence. I am happily married to my wonderful wife, Michelle, and together we are proud parents of two amazing children, Aidan and Ava. I am also blessed to work with incredible clients, who I consider part of my extended family. If you’re reading this for the first time, I hope you’ll join our growing community, where we can achieve financial peace of mind together.
MACK MCKENZIE
Chief Marketing Officer
With over 30 years of experience, Mack McKenzie has built a reputation as an expert in brand identity, go-to-market strategies, and business development. Known for his practical approach and big-picture perspective, Mack has helped organizations across diverse industries uncover new opportunities and drive sustainable growth. Throughout his career, he has held executive and consulting roles with leading brands, leveraging hands-on expertise to position teams and clients for long-term success. In his current role at Trek, Mack draws on his extensive background to support the company’s vision and contribute to its continued leadership in the market.
KRISTIN MCKENZIE
Personal Protection Strategist
I'm Kristin McKenzie, a Personal Protection Strategist dedicated to helping individuals, families, and businesses confidently navigate their health coverage options and avoid surprises.
With a client-focused approach and deep industry knowledge, I design comprehensive protection plans tailored to your unique needs—including Traditional Health Insurance, Marketplace Plans, Medicare, Medicaid Spend Downs, and specialized coverage like Life, Cancer, Heart Attack, and Stroke insurance.
I take the time to understand your health, budget, and priorities, so you can make informed decisions that protect what matters most.
APRIL WILLIFORD
Medicare and Insurance Benefits
Sr Financial Professional
April Williford is an experienced finance professional with 25 years in the industry. Her career began as an investment banker at Chase Bank. She specializes in retirement planning, including IRAs, Roth conversions, and 403(b) plans for educators. April provides strategic guidance to help her clients secure their financial futures.
In addition to her financial expertise, April is committed to enhancing healthcare access for individuals under 65. She also possesses a thorough understanding of Medicare and assists clients in effectively navigating their healthcare options.
April is also the founder of Senior Cabaret, an initiative designed to enrich senior communities through engaging musical performances that educates seniors about Medicare, making complex topics more accessible and enjoyable while fostering community connections.
DYLAN SCHWEITZER
VP Accounts
I’m Dylan Schweitzer and I have over 8 years of experience in the insurance industry. I am dedicated to helping individuals, families, and businesses secure their future. I specialize in Medicare, Life Insurance, Cancer Heart and Stroke, as well as Retirement Planning, providing personalized solutions that meet the unique needs of each client.
Over the years, I have honed my skills in risk assessment, policy customization, and client relationship management. In 2021, I joined Trek Insurance Solutions, where I have successfully helped hundreds of clients protect their assets, reduce their insurance costs and achieve peace of mind.
TONY KREIFELS
Sr. VP Accounts
I’m Tony Kreifels, an insurance broker with over 40 years of experience in the industry. My expertise is primarly in health, life and annuities. My goal is to tailor a solution to fit my clients’ specific needs and help them protect themselves from cost exposure and maximize their financial situation.
I currently reside in Lincoln, NE, where I’ve spent my life and raised three kids with my wife, Annette. We recently celebrated our 43rd wedding anniversary. Now, we're the proud grandparents of four grandchildren. And if you work with me, I get a happy wife and a hot meal!
BRENDA ROWE
Administrative Assistant
Hello, I’m Brenda Rowe. As a dedicated Administrative Specialist at Trek Insurance Solutions, I play a pivotal role in streamlining communication and efficiently distributing information between our CEO and the Accounting Department. My commitment to organization and attention to detail helps ensure the smooth operation of our team.
Outside of work, I enjoy spending quality time with my husband of 47 years, Steve. Together, we cherish moments with our two wonderful daughters and six energetic grandchildren. Our favorite family activities include camping and fishing, creating lasting memories in the great outdoors.
JIM WILLIFORD
VP Accounts
My name is James Williford, and I bring over 25 years of experience in management and service to my work. I specialize in helping individuals, families, and businesses confidently navigate their health coverage options. By taking the time to understand your unique health needs, budget, and priorities, I empower you to make informed choices that protect what matters most.
I design tailored protection plans that cover a full spectrum of needs, including traditional health insurance, marketplace options, Medicare, Medicaid, life insurance, annuities, and specialized coverage for serious illnesses like cancer and heart disease.
In addition to my work in health coverage, I co-founded Senior Cabaret, a program that entertains and educates seniors through musical performances. We make Medicare and related topics more accessible and enjoyable, while building connections within the senior community.
